Affordable Web Design
Cost of Web Design | How Much Does a Website Cost?
In this article I will be giving you a summary of cost that are associated with web design. I will use a hosting provider called Weebly as an example. I will be going over domain name registration, hosting plans, what designers charge for their services, and what I charge for my services.
Domain name registration is offered through Weebly. The free domain is a sub-domain of Weebly where you have yoursitename.weebly.com with weebly.com as the subdomain. It is a good start for those who do not care about having the weebly.com on their domain name and just want to start a free website. If you would like to have yoursitename.com, org, edu then domain name registration is 19.95 a year. You can look up domain names to see if your unique domain name has already been taken. I will give definitions of what the different top-level domain mean. A .com comes from the word commercial which hints to its purpose for commercial businesses. The .com is now for anyone who would like to use it commercial or otherwise. A .edu is a top-level domain name for educational institutions. You can only have a .edu if you are an institution in the United States. A .net mean network which is intended for networking organizations. If you are an ISP then .net would be appropriate. A .org was created for non-profits. A .gov is for government agencies as the name implies. A .mil is for the United States Department of Defense military organizations.
Weebly hosting plans are very affordable and the content management systems is very user friendly. Weebly offers 4 different plans Weebly Connect, Weebly Pro, Weebly Business, and Weebly Business plus. The Weebly connect plan is $8 month or $60 annually. The Weebly Pro plan is $144 annually or $12 month. The Weebly Business plan is $25 month or $300 annually. The Weebly Business plus is $38 month or $456 annually. There is one other plan I did not mention and that is the Free plan. The starter plan is free, but you have Weebly advertising on there and the subdomain.weebly.com mentioned earlier in this article. The Weebly Connect plan is very basic you get to use the editor and connect your own domain name. The Weebly Pro plan you get the editor, remove Weebly ads, unlimited storage, connect your own domain, ssl security, advanced sites stats, site search, password protection, video backgrounds, HD video and audio, up to 100 members. With the Weebly Business you get the editor, remove Weebly ads, unlimited storage, connect your own domain, ssl security, advanced sites stats, site search, password protection, video backgrounds, HD video and audio, unlimited members, membership registration. With the Weebly Business pro you get the editor, remove Weebly ads, unlimited storage, connect your own domain, ssl security, advanced sites stats, site search, password protection, video backgrounds, HD video and audio, unlimited members, membership registration.
Now that we have the hosting out of the way, what about labor costs for a Web Design Agency or a Freelancer to do the work? Some charge by the hour starting as low as $40 hour and as high as $100 hour. I would say look to pay at least $60 hour. Creating Web Sites take time so if you are in need then beware of how much you are paying an hour. This is the first step in the process of Web Site creation. There are other services that a Web Designer may offer. There are services related to Search Engine Optimization also. Search Engine Optimization is the process of bringing brand awareness to a business and ranking high in the top search results that people type into a search engine such as Google, Bing, Yahoo etc. The hourly rate for SEO services are $80 and $130 per hour. SEO services are the most valuable aspect that one can invest in to help their business. So, spending a little on SEO services can have a great ROI. A person can also invest in paid advertising with google also. You can use google AdWords and pay a Cost Per Click whenever someone clicks on your ad. I ran and ad for 2 weeks for $10 whenever someone clicks n my ad. I had 4 clicks for the keyword affordable web design costing me $40. My ad was also at the top of the search results, so people saw it and visited my website. This was a great way to see if my website was ranked #1 in the search results for the keyword affordable web design would someone click on it. I think Google ads are worth it. I think #1 for the information that you can gather from it, #2 for the potential traffic that it will bring to a website, and #3 for the other keywords that you will gather from the analytics. If you are a web designer, then there are tools that will cost you but help you in the long run. Moz Pro subscription starts at $99/month and includes access to Moz Campaigns; Moz is a company that offers tools to help web designers. They have Keyword research tools, Link building tools, SEO graders, etc. Look to pay $79 /month for their services or more.
I am a web designer at http://www.dcaravanviral.com/who decided to take a different approach to cost. I decided to charge a flat fee per page for my services. This has worked great for me. It makes it more affordable for those who do not have money to pay hourly. I charge $100 a page for my services. I do charge hourly for my SEO services though. All the above are what I consider the cost of web design.
Having a website and an online presence strategy allows you to market your business online. Nowadays, most consumers are looking online for information that will help them make smarter purchasing decisions. A website is the backbone of your business, supporting all of your digital marketing efforts. The Internet has a far wider reach than any other form of advertising. It also helps you establish credibility. Once you establish a reputation, it is going to be fairly easy to make sales. You can gain more advantages when you have a professional website.
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